Print Directories are dead. In my office the local print directory has not been opened in months. It sits next to the photo of my family. At 5ft. 7″ tall I sometimes use it as a step ladder.
You also may have pictures of your products, logos and even a picture of your staff or yourself. If not your website designer will help you by buying in some pictures and graphics to fill the gaps. If you need a logo your web designer should also be able to design this for you.
Just imagine how worst it can be if your customers think that they have been gypped just because of the wrong branding you have created. Let me explain how; your branding suggests that your customers can expect something extraordinary from you and this makes them come into the relationship with you. When they start working with you they realize that are not getting what they have expect from you.
Another form of art that can be created on a computer is website design. There is a lot of creativity that goes into creating a good website design sydney. Many designs for websites include a lot of artistic talent and the ability to convey that to something that can be seen on a computer.
Clearly, I have a strong personal opinion on this. But I wasn’t surprised to find that marketing studies prove that reverse type reduces response rate.
You also need to make sure that any menus are logical. Keep the number of menu options on your main page to as low a number as you can get away with. You can always use submenus to help people find the page they’re looking for.
You may not be a big company right now, but as your business grows and your brand becomes recognizable the press may decide to follow you. Create a media corner. Put all your press releases, speeches and videos over there all at one place. Keep adding the latest press release to the site. Post your press release on the site a day or two earlier that the official press release.
Your vote makes you eligible to win a free tagline for your business website. Number of winners depends on number of votes cast, but at least one company will be awarded a Hollywood-style tagline written by the copywriting team at KOTAW Content Marketing.